Mustard helps add flavour without added cost

Friday, 16 March 2012 1:09 PM

Brits are turning to Dijon mustard to save time and save pennies as the humble condiment becomes a staple in British home cooking, a report says. A whopping 80% of Brits polled admitted to having at least one jar of Dijon mustard in their kitchen, with almost half using two different types depending on their mustard mood.

Mustard has a long shelf life and is cheaper than buying expensive sauces each time they want to flavour a dish, according to new research from Grey Poupon Dijon Mustard. No longer simply dolloped on side of plate or squirted onto a burger, Dijon mustard has confidently made the leap from condiment to ingredient in the hearts and stomachs of the nation.

Grey Poupon mustard has maintained its quality for more than 200 years. It’s the only Dijon mustard to include white wine in its recipe, ensuring not only that its unique flavour shines through in cooking, but also that it has none of the bitterness of Dijon mustards made with vinegar in their recipe. It adds a creamy, piquant flavour to an otherwise quite ordinary dish.
 

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