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Marks & Spencer sells world's first seedless pepper

Tuesday, 6 December 2011 9:24 AM

Marks & Spencer will be the first retailer to sell the world’s first seedless pepper - perfect for faddy eaters or to encourage kids to up their intake of colourful salad vegetables. The sweet seedless Angello pepper is also perfect for snacking, as it can be either cooked or eaten raw.

The Angello was developed through a 15-year natural breeding programme. The project was a collaboration between M&S, Melrow salads and Syngenta the seed house and the peppers are grown in Southern Spain, Israel and the Netherlands.

Peppers are an excellent source of vitamin C and just one pepper contains the recommended daily allowance (RDA) of vitamin C. Angello has a 25% higher level of brix than ordinary peppers, a scale used to measure the level of sweetness in fruit and vegetables.

Zeina Orfali, M&S Peppers expert, said: “We know that seeds in peppers can be a real pain for our customers who want to enjoy them straight from the pack or cook speedy-suppers with them, so we decided to develop the first seedless pepper so our customers can enjoy this delicious vegetable on the go – no need to de-seed!”

M&S seedless Angello peppers are on sale now, £1.79 per pack (100g).

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